Run your numbers

The ledger on your numbers.

Put in your baseline and a month of results. The seven rows use the same math as the invoice.

Your numbers

Currency

Your ad spend over the last 90 days, divided by the new customers in them.

What you know about the month

Your CAC now, or a CAC you want to test.

The ledger

Fill in the baseline, the month and new customers. The rows fill in as you type.

The ledger on your numbers
Baseline CAC (90 days)not yet
CAC with winful (30 days)not yet
The drop, per customernot yet
New customers, 30 daysnot yet
Total dropnot yet
winful, 20% of the dropnot yetYou keepnot yet

The real baseline

Before winful starts, your baseline is measured from your own last 90 days: spend from your ad accounts, new customers from your store or your events. It is locked before the first invoice and shown next to the new CAC on every one.

20 minutes on your numbers. No commitment, and nothing to pay if CAC doesn't drop.

Nothing you type here leaves this page. No email, no account, no tracking.

20 minutes, on your numbers

Still paying a retainer for a CAC that didn't move?

In the demo we run the math on your own baseline and show you what your drop could be. You leave with a ledger you can forward to your CFO.

A client result, measured in ILS and shown in USDCAC down 40%. Baseline $66, now $39.

20 minutes on your numbers. No commitment, and nothing to pay if CAC doesn't drop.